How One Layoff Built a Million-Download Business

Losing his job during the Great Recession could have ended Lance Cayko’s career. Instead, it became the catalyst that launched a thriving design-build company, multiple businesses, and a podcast approaching one million downloads.

In this powerful episode of Unstoppable Success, Jaclyn Strominger sits down with visionary architect, entrepreneur, and co-founder of F9 Productions, Lance Cayko, to unpack the mindset, grit, marketing strategies, and leadership principles that helped him transform adversity into opportunity.

Lance shares how starting as a teenage “gopher” on roofing crews taught him business fundamentals, why getting laid off pushed him into entrepreneurship, and how unconventional marketing strategies helped his company stand out in a crowded industry.

From Craigslist lead generation to relationship-based referral systems, Lance reveals the real strategies that helped grow F9 Productions into a sustainable, people-first business without layoffs.

You’ll also hear:

• How to build a referral-based business
• Why nurturing relationships creates long-term success
• The power of thinking differently in marketing
• How leadership culture impacts retention
• Why service creates opportunity
• The systems behind sustainable business growth
• Lessons from building a podcast with nearly one million downloads
• How entrepreneurs can create stability during uncertainty

This episode is packed with practical business insights, leadership wisdom, and powerful reminders that your greatest setbacks can become the foundation of your biggest breakthroughs.

If you are an entrepreneur, leader, creator, architect, consultant, or growth-minded professional looking to build a resilient business and meaningful relationships, this episode is for you.

Connect with Lance Cayko:
LinkedIn: Lance Cayko
Website: F9Productions.com
Podcast: Inside the Firm Podcast

Your network is more than contacts — it’s your greatest catalyst for opportunity.

Transcript

Introduction to Lance Cayko

Jaclyn Strominger 0:01

There we go.

Lancy Cayko 0:03

Hello, everybody, and welcome to another amazing episode of Unstoppable Success. I'm your host, Jaclyn Strominger. And as you know, on this podcast, we hear from amazing leaders who want to share their insights, their tips, their tricks on how they have had unstoppable success. And today I get to share with you Lance Cayko. And let me tell you a little bit about Lance. He is a visionary architect, entrepreneur, and community leader. He is the co-founder of F9 Productions, and it's based in Colorado. Now, this is an acclaimed design build firm that these two gentlemen started, and they're known for their expertise in residential and small commercial projects, and they have flourished, earning a reputation for both innovation and client-centered excellence. Now, Lance's career began with a hands-on construction work across multiple trades before he pursued formal education. He's got his master's in architecture, and he is here to share with us his insights on having unstoppable success. So welcome, Lance.

Jaclyn Strominger 1:13

Well, thank you for having me. It's a pleasure to be here, Jaclyn.

Lancy Cayko 1:16

Okay. So so you just I just read you started in the trades, and then you went back to get formal education. Talk a little bit about that journey, and

Learning Business Through Construction

Lancy Cayko 1:30

that's that is having some grit in my brain.

Jaclyn Strominger 1:34

Oh, yeah, I would say so. Yeah, I think so. I well, I'm 43. My journey started about 30 years ago when I was 13. I grew up in rural North Dakota between a cattle ranch and a sugar beet farm. And I tried farming with my dad on the sugar beet farm, and I lasted about a week. It wasn't that yeah, it wasn't and it wasn't it wasn't that I like didn't like farming. It was because I literally have a nonprofit called Long Lawn Community Gardens that where I and I'm constantly urban gardening. It was I just didn't get along with my dad too well. And the work was not that appealing to me at that point. So I quit and he said, We got to get a job. I'm not buying those air Jordans. And I go, All right, well, I'll get to get a job for those Jordans. So I I called his best friend up. His best friend is a contractor, his name is Bruce. And I called him up and I said, Hey, I'll I'll do anything. I'll pick up garbage. Like, what do you got? And he goes, Oh, cool. Yeah, I need a guy like you. I need a gopher. Pay $725 an hour. And I was like, Cool, what's a gopher? And he goes, Ah, well, you you're gonna go for this, go for that. When you're done going for the stuff, then you can get up on the roof and and learn how to roof. And so I just fell in love with the work. You talk about grit. It was literally gritty, right? With all the asphalt shingles and stuff like that. Real hard work. We were getting up at like five every day, tearing off a roof, putting it on the same day. Just brutal stuff out in the sun. But I loved it so much. I loved the whole construction experience. And so much so that I was like the best gopher he ever had. He pulled me aside about halfway through the summer and said, give me my first business lesson. And I'll never forget it. And he's like, Well, I'm paying you $7.25 an hour. What am I paying? What do you what do you think I'm charging the owners for every hour of labor? Ah, $7.25 an hour, I said. And he laughed and I was embarrassed. And then he explained the multiplier to me. And he goes, Oh, no, no, I'm charging, you know, two, three, sometimes four times your labor. And I go, Isn't that stealing? Isn't that like immoral? And he laughed, Yeah. He laughed again and I was embarrassed again. And he goes, No, no, no. And he explained business to me. He explained overhead, the, you know, the risk of doing all of this work and then profit. And that profit is a lifeblood and it's part of his reward for going out and taking all the risks. And I I had so what I had at that moment, I didn't realize it until about 10 years ago after I read the book Rich Dad, Poor Dad. I had the Rich Dad Poor Dad experience. I went, oh,

The Rich Dad Poor Dad Moment

Jaclyn Strominger 4:00

my rich dad was Bruce. My poor dad was the dad who raised me. Bruce had no anxiety around money. It wasn't even that he had like boats and cars and all this. It was just the way he operated with money. There was not this anxiety around it. Because I grew up with a mom and dad that would say all the time, having money isn't everything. And that always bugged me. And I didn't realize again until about 10 years ago, like why it bugged me. And then my favorite rapper Kanye West the phrase for me. He says, having money isn't everything, not having it is. And I went, Oh, oh man, that that kind of feels a lot better in my chest. Fast forward, fast forward to the end of the summer. Bruce pulls me aside one more time. You could just tell he was like, he saw some potential compared to the other guys. Because I was a young guy and you know, who hadn't been tainted by just run through the ringer of life. And he says, What do you want to be when you when you grow up? And I go, Well, I don't want to take your company, I but I want to do what you do. I was like, How do I do that? And he goes, he said one of the most mature things, like emo, like emotionally mature things I think I've ever heard a man say to another man, essentially, and was like, Well, next year you don't work for me. Next year you go work for a different general contractor and learn a different trade. So I wanted to be a builder first, and I I took that as gospel. Every summer after that, from 13 to 20, I worked a different trade. I

From Trades to Architecture

Jaclyn Strominger 5:30

was like gung ho about I'm gonna be Bruce, I'm gonna be a general contractor, I'm gonna be a builder. Went to tech school for two years, and that's when the first another light bulb went off as far as business goes. And we had to build a our capstone project was building house together with our with our with our other fellow students. And the word architect popped into my head because they rolled out blueprints, and I went, this is a 20-year-old thought, which is like I have a 21-year-old son who can't even get out of bed. So, like I I think God just put it there, you know. I'm really thankful for that. And he and the the thing that went off in my head was, wow, I I suddenly like school. Like, what if I just continue to go to school and went for architect? If I got the clients first as an architect, I could fold them into build being a building project. I get paid two times. So that's what I did. And then the last light bulb was developer, because when we did our capstone in architecture school, this word developer keeps coming up. And I was like, Oh, well, one day I should be a developer too. That I could do like all three and get paid three or four times. Because to me, it was just about like ridding myself of this anxiety of not, and I'm not even a person with like a lot of possessions or anything. I'm I live very minimally, but that's what that's what brought me here today, essentially, was and on my started my entrepreneurial journey.

Lancy Cayko 6:50

I I absolutely love that. So, like all these things on the way, it's amazing how one person can change somebody's trajectory.

Jaclyn Strominger 7:02

Yeah, it's it is all right, and so like you gotta take your interaction seriously with people. You know, I made a post on LinkedIn about that the other day, uh, coincidentally, where because I remember as a young person trying to get into the architecture profession, how hard it is to get your foot in the door. Everybody wants experience. Well, how do you get in with you don't have experience? Somebody's got to give you a shot. So when I have candidates reach out to me, I always reply to them, even if I am almost immediately, even if I don't have anything for them, just to let them know that, like, hey, I saw you, I see you, you know, maybe we are hiring right now, maybe we're not. But how many times people get rejected just by silence? And then those people end up being your competitors in maybe not the best way. So you gotta really when you're in a position of authority or hiring, essentially, that's real important because this is the smallest little things can make a big difference in people's lives.

Lancy Cayko 7:58

It it's so true. And I feel like it speaks my language.

Getting Laid Off During the Recession

Lancy Cayko 8:00

I talk about opportunities, and you never know when a conversation is going to lead to something. And so I'm curious just to kind of like stay there for a minute, how did you get your break then in architecture?

Jaclyn Strominger 8:12

Ha, first I got broken. I had a I had a very short internship when I was in college with a firm up in Fargo, North Dakota, because that's where I went to school in North Dakota State. But my big my first big break before I got broken was then I got one of the last internships in Colorado after I graduated. And I say it was one of the last because the Great Recession was just about to hit. And like I remember sitting at my, I lasted at that firm for about nine months and then got laid off. And watching in that small firm, it was only four people, me included in the four, how they weren't actually treating it like a business and trying to procure work was shocking to me. And so when I got laid off, like they really were just artists at the at a certain point. And it wasn't like they were actively going out and trying to meet new people and you know, advertise the most simple thing, like that just advertise on Google that they had services available and stuff like that. So I got laid off and cried my way home, called my grandma, was totally upset, you know, had to go home to my wife and two children. One was a baby, and just completely dejected as a young guy, right? You got worked so hard to graduate the top, and so but that plays into the law of polarity. It's like that was the negative part. And I've been so now I've just been on a war path for the past 17 years, essentially, trying to build and design and create a thriving business with an ecosystem that's sustainable, such that I'm not having to lay anybody off like I was laid off. And so far, it's we haven't had any layoffs. As a matter of fact, last year,

Starting F9 Productions

Jaclyn Strominger 10:00

because of the ecosystem we created where we have an architecture firm and a construction firm, we were light on architecture work, and I was able to pull the architects into the field, have them do a lot of construction administration, and fill that cash gap. And it was like once we did the math at the end of the year and looked at our books, it was it was very obvious to us that if we didn't have that other company, we would have laid one person off.

Lancy Cayko 10:25

Okay, so kind of go back to that in a second though. So that firing, when you got fired, is that what then propelled you? Because we shared to create F9. And then did you do that with gentlemen from that company that you got laid off from?

Jaclyn Strominger 10:41

Or yeah, that was exactly why I started our company, F9 Productions, because at that point, one statistic a lot of people lose track of is in the architecture, engineering, engineering, and construction community, during that great recession, half the people were laid off. It was so drastic. You couldn't get a job. But I was able to like find work. I've always I'd always been able to find my own little jobs and stuff, even when I was like a carpenter, a young carpenter and stuff and do side stuff. So I was like, well, if if I start my own company, I can't like I could lay myself off, but you know what I mean. Like you can't lay yourself off. And then it was just like everything's under my control. My business partner, Al Gore, he worked for Studio Daniel Liebskin out in New York City at the same time before we both got laid off. And same thing. They that that firm put all their basket, all their eggs in one basket. Once those eggs were gone, it was like, well, it's layoff time. And that's who I teamed up with. And Al Gore's my Al Gore's my best friend in college. We did a couple projects together. We won a competition, a couple competitions together. And so I called him up after I was starting to get work after I'd been laid off. And I go, hey, how much he was so sick of living with his mom and dad because he went back and lived with mom and dad. Just again, embarrassed, ejected, all that. And I

Unorthodox Marketing Strategies

Jaclyn Strominger 12:00

go, Well, how much cash you got? Like, I the I I think I can I think I've got a sales funnel going. Like, do you have enough to come down for a couple months? He goes, Yeah, I'll do anything. I'll get out of here. I just gotta get out of here. And that's how we started the firm. We started out of his apartment. It's kind of like the garage story, you know.

Lancy Cayko 12:17

Wow. Okay. So I want to kind of so just because I think people need to hear this, how did you start getting clients?

Jaclyn Strominger 12:26

Very unorthodox, which is kind of what we've been doing ever since.

Lancy Cayko 12:31

We just go I like unorthodox, I like that.

Jaclyn Strominger 12:34

Okay, yeah, we've just always looked at it like, and we're architects too, so we always kind of do things a little differently and just weirdly we look at things like if something's black, we go, what if it's white? You know, and like what does that look like, or whatever? What does this building look like upside down? And so nobody at that time in Colorado, when we started our firm, was like advertising online. They weren't taking advantage of like lead generation websites, like we use Thumbtack, we still use it. They weren't advertising on Google, but the most unorthodox way was we started advertising on Craigslist, which a lot of architects would look down on. They probably still would, where they'd go, like, Craigslist, you're gonna be scraping at the bottom of the barrel with people. And we kind of were, admittedly. But then it became a challenge of once we started advertising on Craigslist and we started getting inquiries, it was all right, these people don't have as big a fee, or like pile of money to spend on architects as maybe a different one, somebody from a referral. But how can we make it work? How can we still eat as much as we need to to survive until we build a bigger client base? So that became us looking inward and redefining our systems and how we draw, how we design, and making things more streamlined. And then it led to another company we have, rubbitrocketship.com, where we made this amazing template with our CAD software. Now we we've we've been teaching through the universities as we did for about a decade. All of our students took the course, and professionals around the world now take the course. So really it was like this sort of a self-challenge after we found the leads.

Lancy Cayko 14:16

I absolutely love that. So I like the unorthodox. So how much do you do in in like personal reach out?

Jaclyn Strominger 14:30

Oh, quite a bit. Quite a bit. There's all kinds of different ways. So there's a lot of times where we'll be reaching out to like a builder we really like and want to team up with and just ask them if they're open to a lunch. And or realtors. Realtors are a really good one that we go after and just go say, hey Kate, I notice you're like kind of it in Longmont, for example, where our headquarters is a we're like I see your signs everywhere. Would love to see if you're looking for it to add another architect to your referral list and stuff

Relationship Capital & Referrals

Jaclyn Strominger 15:00

like that. And one of the one thing I was want to maybe make sure the audience understands is because I didn't understand this either, is like I've been hearing over and over and over again from other architecture colleagues that referrals are where they get most of their work. And like, well, where where are all our referrals? You know, and it's a long game. So just having that coffee with one of those two entities or another, you know, tertiary entity, it doesn't mean it's gonna happen that day. It's really about staying in front of them, keeping on their radar, linking in with them, adding them to your newsletter. The what a statistic I've heard recently, which I believe is like it takes about 10 touches before you get one of these kind of clients, especially for a designer or like a builder.

Lancy Cayko 15:48

Like 10 to 12. Yeah. I mean, right, it's 10 to 12 touches, actually, and it really is. And it's actually, and sometimes it's actually that's some of the statistics is it's 10 to 12 touches before you might even get a callback. Right. So but kudos to you for understanding that because that's nurturing that's the long game. You're nurturing the relationship and it's making it go from something that's transactional to transformational. It's not, it's not, it's it's building on something that is really important. So people are getting to know you, and you're not the used car salesman saying, Hey, I've got a building to build for you today at 999, right? You know what I mean? It's like you're you're they're getting to see your work and know that they're that it's not something that you just take for take lightly.

Jaclyn Strominger 16:45

Yeah, and even just following up with folks. So if we get a if we get a cold call or a cold email from somebody, text, whatever, and they're reaching out to us and they want to potentially do like I'm I'm I've been talking with this gal now for five months

The Art of Nurturing Clients

Jaclyn Strominger 17:00

about a huge remodel in the town. It's like a dream project for us because we would do the designing plus the building. It's like 10 minutes away. It's great, it's but I I know that it's for her to write that first check, it's a big deal. This is a life-changing event, right? And I don't want to come off like with sales breadth. So the touches are have to be crafted, and you have to get real creative with them, right? So, for example, one of the so I've been I I've probably touched base with her like 10, 12 times so far, but I think it's probably gonna take four or five more. She's almost ready to sign. I think it's gonna happen in June. But like one example of a real creative one is we just got a commission to do a pool house in about 20 minutes west of her. And so I reached out just to stay on a radar. Hey, could you pass on that pool company's information that you wanted to use for your house? We just got a pool house just west of you, and that at least keeps her top of mind. She's sort of helping me out, I'm helping her out. She really building the repertoire of like, look, pool house, see, we're doing one. And she already knows, like, yeah, I know, I want you to do one for me too. So it's those kind of like interesting things, or just trying to be helpful to people. And we've gotten five-star reviews for just being helpful to people, even though they haven't even hired us. So, yeah, it's like all the way back to that first point again of right, you know.

Lancy Cayko 18:25

But but that's a key thing. You're you're and and and listeners, I want you to understand this because you know, Lance, you've had grit, right? You've had to go through stuff. There's highs and lows. It's not always right, you the trajectory is not a straight lineup, right? There's but one thing that you just said is that people would give you reviews just for serving.

Jaclyn Strominger 18:47

100%.

Lancy Cayko 18:48

For serving. Like I like I'll share, I don't not that it's it's it's being able to say to somebody, hey, I can help you. Why? Why are you helping me? Just because.

unknown 18:59

Yeah.

Jaclyn Strominger 19:00

Yeah. I'm I'm always re I'm I'm almost more proud of those five-star reviews than the ones where we've served somebody for several years. Because at that point, like, I mean, you can make the argument on the opposite end where it's like serving somebody for three years, holy cow. That's a long sequence. You're gonna get tired of each other, probably, especially if you build for them, then it gets real interesting. But yeah, the little ones where I'm just like for you know, people will reach out and they'll go, I haven't been able to get any. You're the first architect to pick up the phone. Everybody else just won't even return my calls. I'm like, Oh, I'm sorry about that. Well, how can I help you? Well, I don't, I want to know if I can do this, that, this, that, and the other on my on this property. Oh, sure. Let me look into that for you. It takes me sometimes like five minutes. And then I don't ask, I don't even ask for the review when they often give it for me not even getting paid to do billable stuff. It's just they're so grateful. I'm like, oh, that was cool. What a cool experience.

Lancy Cayko 19:56

And sometimes I think it's the those referrals that

Building Company Culture

Lancy Cayko 20:00

you get that are not solicited are so great. They're really great. Now, you've had your firm for obviously 17 years, right? Is what you said. How do you keep morale up and things going inside the firm so that you don't lose people?

Jaclyn Strominger 20:17

Well, you really got to care. I mean, you really they're people. That's a for they're not machines, they're not the terminator. I don't want the terminator working for me. He might turn on me one day. We really concentrate on personal, professional growth. And you can do it professionally so that it just filters into the personal. So one of the things we started doing six, I think six or seven years ago, is we started doing a every at the beginning of every year, we read a book for self-improvement. And they're they're professional ones, but they filter, they just naturally filter into your personal development. And so the first one that we did is I won't go through all of them, but some of the highlights. First one is uh Paul Akers two second lean. And what that has done is it really uh gave us a framework for continual improvement in the office, personally and professionally. Because what the whole concept of the book is Paul Akers went to, he was looking at why are the US auto manufacturers falling behind to Toyota? Like, why is T Toyota able to produce a better vehicle, especially in the 90s, early 2000s, for a lower cost? They're beat they're beating the pants out of us. So he went over to and look went over to the uh Toyota manufacturer companies in in Japan, and he and he was they did two second liens. So all they did is they were like, okay, we have to make this door a million times. How do we make that two seconds faster? Like all the components that go into it. We got to multiply it times a million. Holy cow, that saved a lot of time and money, and now we're Able to lower our prices. And so now on every day we have a two-second lean meeting where somebody has to present a personal win. So they tell us about their weekend. Hey, I went hiking with my girlfriend, boyfriend, cool, whatever something cool I did with my family. Here's my professional win. I had this problem I was trying to solve with the client. And then here's the here's one of the principles of the F9. That there's nine of them, those principles that were used. It could be like serve one of them that I think number one is serve the client, contractor, and city. So you talk about service. And then another book that's been really instrumental is we had everybody read seven habits of highly effective people. And that now has actually been our language every day is like part of that book. Hey, I'm just seeking to understand. Way different, way different kind of approach. Hey, I'm gonna start this project. I'm gonna begin with the end goal in mind. How do we get there the fastest, most efficient way? Those are the I think because we go those extra layers in the firm, I I and we do compensate people, we try to compensate them as much as we possibly can. You know, it's not profit over people here, it's sort of one-in-one type of thing. Right. I I think those that sort of cultural shift has really made a big difference in our firm.

Lancy Cayko 23:18

Okay, so what book are you reading this year?

Jaclyn Strominger 23:21

Oh, we read we read three different ones. And gosh, you're putting me on the spot and I don't even know more enough. And that's so funny. I love books. One one person had to, so the the junior staff, people who are not licensed, they read The Sabbath Habits of Highly Effective People. One of our project architects, we specifically made one, made him read a one that's just a little bit more specific to what he sort of needed to improve on. And that one is called Drive. And then the last one is called it's a CEO book, but this one

Books, Leadership & Team Growth

Jaclyn Strominger 24:00

is for our project leaders or like our project architects who are leaders, and it was it's coming up the switched on CEO, how to think like a world-class leader.

Lancy Cayko 24:13

Cool. I love those. That's great. Great book recommendations. Okay, so one thing that you also do, and and I love this, that you started a podcast. And I think, I mean, I love podcasts, I love helping people. It helps a great, great way to learn. And that seems to be another way for you to also be able to serve not just you know your your people, but it helps to serve others. So share a little bit about that.

Jaclyn Strominger 24:38

Yeah, we started, so we got to, I'm a big numbers person, like I'm kind of that's where I get a little woo-woo about like numbers. I'm like, uh, three special, the Trinity, the 12 apostles, and then there's the number seven. And the number seven is like, well, most businesses fail within the first seven years. And

Growing a Million-Download Podcast

Jaclyn Strominger 25:00

we got to year seven, and we went, oh, we haven't failed yet. We should tell our story. We should tell our story because I want more architects who are entrepreneurs, and now it's more manifest in it to you. Now we want more architects who are not only entrepreneurs, but like, hey, if you're tired of not getting paid and what you think you should be, and you're tired of the builders taking on more of the architect's role, then you need to become a builder too. And so over the past 10 years now, 800 episodes deep, almost a million downloads. That's that's the focus of the Friday show is we're bringing folks with a raw, unfiltered look inside the firm. Alex and I are without naming names, telling client horror stories, success stories, how to do things, how to start up, how to market. We tell some really interesting marketing ideas. Like one time we did, we almost got Jeff Bezos to respond to us with an email. We watched him open it, but he never he never responded it to us, where we try to like capture the zeitgeist of the moment. So if you remember, like I think six, seven years ago, maybe longer than that, Amazon was looking to put a new headquarters somewhere. So we did a we did a little study on like what would it look like if we put the biggest skyscraper downtown Denver, Amazon came there. We didn't get the skyscraper, we didn't get Amazon, but we did get in a bunch of media and local papers, and a developer reached out to us and we got a 12-town home project. So we we yeah, all kinds of tips, tricks, just interesting stuff on the show is what we talk about. We're just advocating for more people to step out of their comfort zone and like take control.

Lancy Cayko 26:37

That's really really cool. So, and what's the name of that podcast?

Jaclyn Strominger 26:40

Inside the firm podcast.

Lancy Cayko 26:41

Inside the firm, okay. And then you also said you do another one as well.

Jaclyn Strominger 26:46

Well, yeah, we do a Monday show. And it's called Monday morning coffee with Inside the Firm. And I have folks on, like yourself, some other famous people, like John McAfee from McAfee Software was on one time. I try to pick people's brains and just pull over like business professionals from other professions who a lot of architects are always like looking outwards and going, well, why do the why do the lawyers make all this money and seem successful? Doctors or whatever. And so I bring those folks on to hopefully we can learn from them and and grow and be better professionals.

Lancy Cayko 27:20

I absolutely love it. I I think what you're doing is absolutely fantastic. And I love the insight that you're giving, you know, just you know, being able to think outside the box when you're actually doing marketing and and actually reaching out to people. I feel like that is actually one of the things that I feel like, God, I I can't say enough, right? You know, you know, if there's a way to go against the grain, do a little different, you know, you know, if you want to have Jeff Bezos as your client, go after it. What's right? Right.

Jaclyn Strominger 27:53

Yeah.

Lancy Cayko 27:53

What's stopping you, right? Go after it. So so Lance, how can our

Final Advice on Success & Marketing

Lancy Cayko 28:00

listeners get to know and connect connect with you directly, learn more about what you're doing? Besides, I mean, I'll put all everything all the other links in the show notes, but how can they connect with you?

Jaclyn Strominger 28:09

I would love it if they linked in with me. I try to post not only the cool stuff that we're doing all the time at the different companies we have, but just inspirational stuff reflecting back on my career, where it's going, how people can, you know, learn from me, maybe avoid some of the mistakes. They just go to LinkedIn, type in my name, L-A-N-C-E, last name psycho, C-A-Y-K-O. I will link in with anybody. And then they can go to they can also go to F9productions.com, sign up for a newsletter, and reach out there.

Lancy Cayko 28:37

Fantastic. Well, I will put all of that in the show notes. Listeners, Lance had some great tips here. So please do me the favor and share this episode with your friends, colleagues, and business associates that you know, because this is uh some must hear knowledge and must-see knowledge. Um, and then please do me the other favor if you haven't already subscribed, make sure you do hit subscribe. And lastly but not least, we have a great, an amazing community happening on the school platform. It's unstoppable success. I invite you to come in, come into the platform, come into the community and join us on Unstoppable Success. We are sharing lots of great information, tips, insights for you to have unstoppable success. And every Wednesday at three, we have a power, and I should say three Pacific time, we have a power hour to help you work on something that you need to work on to power through the hour because we all know how those days are. So join us on school. We'll have that link in the show notes too. And Lance, thank you for being an amazing guest and sharing with us.

Jaclyn Strominger 29:36

Thank you so much for having me. It was a pleasure.

Lancy Cayko 29:38

Great. And this is Unstoppable Success. We're helping you leap to your greatest success. I'm your host, Jaclyn Strominger, and tune in every Tuesday and Thursday. Well, you'll get great insights from amazing, amazing people out there doing the work. Again, thank you for listening and thank you. Thank you, Lance.